PrintMyThing: 2008-05-04

May 7, 2008

Shrink Sleeves: There's a reason they're everywhere

Ever walk through your grocery store and look at the packaging? What, you haven't, hmmm, I guess I'm just a nerd. Anyway, should you ever do this, you'll notice that there are hundreds if not thousands of products that use custom printed shrink sleeves. Everything from Beverage containers to odd shaped foods & products, shrink sleeves are taking all shapes, covering all things.

Why are shrink sleeves so popular? There are many containers/products that aren't uniform in their shape. There are beverage bottles that have multiple curves in them, so traditional labels would wrinkle and printing directly on the package is expensive. We've made sleeves that become the packaging itself, by shrinking around multiple items to form one larger package. Another reason they are so popular is that they can be used as a coverup. We've done shrink sleeves that were special editions and the sleeve was meant to cover up the normal packaging with a limited edition design.

Our newly re-designed CenturyLabel site has a fairly extensive section on shrink sleeve technology, applications, materials, and advantages. We've been printing on shrink material for a while now and have amassed quite a bit of experience in this complex technology. There are materials that shrink only in one direction or in multiple/all directions. The inks used and any coating or varnishes applied can make or break the success of a shrink sleeve product. Extensive testing by our staff has allowed us to stay on top of this ever evolving material.

If you want to learn more about shrink sleeve technology and how it can help your business, give us a call today (800.933.0643) and we would be happy to share our knowledge. If you want to just poke around and pick up some helpful hints here and there, check out our shrink sleeve articles section over at CenturyLabel.com.

May 6, 2008

CenturyLabel: New Design, New Focus, New Products

We are proud to announce the (re)launch of our new specialty website CenturyLabel.com. CenturyLabel.com replaces a website which previously displayed a number custom printed products and price markers. With the launch of the new CenturyLabel.com, we are showcasing our specialty products under a completely new design.

Prior to this site launch, CenturyLabel.com was completely redesigned. Aesthetically, the site was updated to feature new product images and a home page flash video. CenturyLabel was also enhanced with a user-friendly product organization and an article display offering helpful information pertaining to imprint processes, printing materials, and legal regulations for labeling and packaging.

CenturyLabel.com has also been updated with a new focus intended to inform you about the broad spectrum of printing services offered by Century Marketing. Now devoted to specialty products, CenturyLabel showcases printing capabilities that have yet to be shown on any of the company’s previous websites.

In addition to acknowledging services offered, the new website showcases many products that are making their web debut on CenturyLabel.com. Among the new products displayed are eco-friendly hang tags and shrink sleeves, tamper evident shrink sleeves, and digital tags. The website has also been updated with our new styles of printed ribbon, including organza ribbon, sheer edge garbo ribbon, and metallic edge satin ribbon.

What others are saying

Isabel Andrews, YourStory, Inc.

"How pleased I am with the ribbon with our corporate logo. Our gift packages look quite elegant and at a reasonable price. As a business owner who values quality and customer service, I very much appreciate your company's efforts. I was impressed with the level of service...your staff was knowledgeable and very professional."

Giovanni Naso

"We love the labels! They came out awesome!!! Thank you so much for making our new business a great success!!"

Allison B. Gray

"I just wanted to tell you how impressed I am with the service I have received from you. I received my order today (ahead of schedule) and am very pleased with the product."

Julia L. Fairchild

"I wanted to take the time to thank you so much for your terrific service and wonderful product. I have shared with my associates what you have to offer. Again you are terrific. I have never had service like yours."

Judy Darlak

"The ribbon was absolutely perfect. Management was extremely pleased with the color and print format. We will definitely use you again in the future. Excellent service, excellent product."

Kelly

"I received the ribbon this morning. It is beautiful! Thanks for all your hard work."

Amanda

"Hi Donna, we're pretty much finished with our holiday gift extravaganza and I just wanted to let you know that we loved the cards. Everyone complimented us on them and in the end we were all really happy with the way they looked (& forgot all about the Muse sticker!). So I wanted to say thanks so much for all of your efforts with this unique printing job and for being so very helpful from beginning to end."

TruBooks, LLC

"I received my order today and they look GREAT! Thanks a million."

Sue Garber

"They came out perfect for me, especially because I didn't really know what I was doing. I am extremely pleased with your company and product and work and thank you so much... Your company and you provided EXCELLENT CUSTOMER SERVICE."

Kimberly

"Wow, what fabulous customer service...thank you! Again, thank you!"

Franny

"Some people do their jobs...and then there is you...who goes over and above. You've made my business run more smoothly then it could've...because of your attention to detail and the way you always make sure that we are getting exactly what we need. Thank you! You are the best."

Linda Kramer

"I received them right in time. They are awesome boxes and fit nicely into our theme for the event. Several people commented on how nice they were. Thank you for your friendly, professional help. I have your company's website as a favorite and will review items that we need for other upcoming packaging and event needs."

Circe J. Gray Le Compte

"I purchased the labels to decorate my wedding favor boxes. The entire process - from the selection of the label to the online design tool - was so easy, and the labels themselves provided the perfect finishing touch. The guests loved them!"

Vivian Pietrzak

"I received my order... and absolutely LOVE my labels. I've been looking for a label printer who would be willing to use my own graphics/fonts/logo; you not only made my own custom labels, but made them beautifully. Your company is a keeper - thanks for the fast, easy order."

Ron and Sandra Kleier

"Just wanted to let you know that we received our labels, and LOVE them! They look absolutely great. They sure make our candles look professional. Thanks so much. We sure do appreciate everything. Thanks!"

Lauren Mullins

"We received the stickers...they were fantastic! Better than we anticipated, in fact! Also, my entire team has been impressed with you, Charlotte and your impressive level of professionalism. We look forward to collaborating again soon."

Jessica DiSimone

"I placed my order last night on the computer for the labels and address labels. I cannot tell you how fabulous you guys have been to work with. I must say I have never seen customer service like this. Your attention to detail, courteousness and product knowledge is impeccable. You guys really made sure that I felt comfortable ordering and that I had everything I wanted, even if it wasn't available on the website. There should be more people like you guys out there to help the public in such a kind and generous way. I will certainly come back to this company for a variety of reasons, but mainly because of people like you. I really commend you on a job excellently done. Again, my sincerest thank you!"

Monica Heeren

"I just received my order of a gold foil embossed labels and they look terrific, THANK YOU! This was my first order with you and will certainly not be my last. They were easy to order, the prices reasonable and you customer service was very helpful. Happy Holidays from a very Happy Customer!"

Kim Sweeney

"Everything came in PERFECT! Thanks for pushing the order through……you have been simply terrific! I have been dealing with many vendors in preparation for our upcoming meeting, you have provided us the very best service. We will be back to visit you soon!"

Nola Vaughn

"I want to express to you how much I appreciated your help and the stellar Customer Service that you provided. That is a rare find these days. Your company must be very nice to work for if everyone is as conscientious as you have been. I look forward to doing more transactions with you in the future."

Mary Murphy

"I wanted to say thank you thank you! I had called Friday AM to let you know that I loved the design you sent and the prompt service too... I will recommend your company to others too!!"

Christine Henson

"Everything came out fantastic and arrived here as planned, on Friday. I was so happy with the way it all looked I couldn't believe it. Thanks for all your care and concern with my order; you'll be the first one I call when I need anything like this done."

Check out our sites!